Introducing FUTSOUL
FUTSOUL, originally launched in 2010 and relaunching in 2025, is a digital sportswear brand that reimagines fanwear for a new era. By blending sportswear heritage with digital creativity, FUTSOUL explores the evolving connection between technology, fandom, and football culture.
Backed by a collective of talented designers, FUTSOUL has teamed up with KIT LEAGUE as its virtual kit provider. This collaboration integrates FUTSOUL’s collaborative spirit into the league’s innovative concept. FUTSOUL's branding will feature on the shirts of fictional teams, incorporating the creative styles of various designers into the league's visual identity. Each kit will reflect the unique creative flair of individual designers, ensuring the artistic direction remains fresh and unpredictable.
The partnership between FUTSOUL and KIT LEAGUE marks exciting times for both ventures. As an official partner, FUTSOUL’s involvement highlights its dedication to exploring the future of virtual fanwear.